Cinnister · Visual Identity

Client
Cinnister

Services
Naming
Visual Identity
Graphic Design
Art Direction
Illustration
Packaging
Copywriting
Video Content
Social Media
Paid Social & Digital
Website

Opening a treasure chest of sweets.

We created both name and visual identity for the bakery Cinnister as well as handling concept development and production of everything from packaging and uniforms to SoMe content and website.

The identity was created with inspiration from a classic French pastry shop – along with a variety of modern and clean elements.

Although the name erupts from the word ’sinister’, which means evil or spooky, Cinnister is mainly an excuse to do something good for your soul. In other words, it should bring you the feeling of stepping into a chamber of sweet treasures.

Therefore, the universe around Cinnister was added a handful of adventure and playfulness among other brought by a mascot – developed and illustrated from scratch.